When the economy falls, the demand for escapist entertainment rises. History has proven this over and over again. During “The Great Depression” (1929 - 1939) 25% of American families had no income and 40% of factory workers were unemployed. In 1930 there were 200,000 evictions in New York City alone. Despite this, movie box office receipts during the 1930s soared 22%. In many cases people elected to see a movie, rather than eat. That’s how desperately North Americans needed to escape (mentally) from the weight of their problems. And if you think things are different now, think again.

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